The National Association of Asian American Professionals San Francisco Bay Area (NAAAP-SF) is a non-profit, 501(c)(3), all-volunteer, Pan-Asian American professional organization that promotes the career advancement and leadership development of Asian American professionals in all fields through professional development, community service, and social events.
The project for NAAAP-SF includes managing all of the organization's Marketing and Communications (Marcoms). I help NAAAP-SF by taking their events and develop new methods to market the organization. I manage our Marcoms teams to develop strategies plans and marketing campaigns featuring upcoming events via our social media channels.
The main challenge for the organization is the turnout rate for officers. As a volunteer based organization, we are constantly striving to do more for the community and working professionals. The organization provides support to the community through speaker series, community outreach, fundraising, and networking events. As the Director of Marketing and Communications it has been my job to help provide a cohesive look to the brand and through marketing.
SOFTWARE: Adobe CS, InDesign, Photoshop, Illustrator, QuickTime, CMS, HTML, CSS, Photography, Lightroom, Bridge, Acrobat, Premiere, MS Office.